From 12 May 2025, Emirates First Class awards will no longer be bookable by non-elites, removing a highly aspirational (but also ridiculously expensive) redemption.
Emirates' new First Class is a stunning reimagination of luxury air travel, although the limited deployment means it's more marketing tool than true Game Changer.
Emirates' gargantuan First Class lounge has excellent dining and every amenity you could ask for, yet severely lacks character- a prime example of how less can be more.