PAssion Card and Krisflyer Miles- to convert or not to convert?

I’ve recently become a PAssion card member, having realised all too late that I was leaving points on the table every time I went to Guardian or Cold Storage.

Anyone can apply for the PAssion card. The cost of the card is $10 for 5 years, which is a heck of a good deal for something that comes with EzLink features too.

You get exclusive promotions with PAssion merchants, the full list of which can be viewed here. Some highlights I saw include

  • 15% off at restaurants at the Grand Copthorne Waterfront Singapore, M Hotel and Orchard Hotel
  • 15% off at Nam Nam ($20 min spend applies)
  • 10% off at Yoshinoya
  • 10% off admissions to Gardens by the Bay
  • 20% off the Singapore Zoo and Jurong Birdpark

Perhaps more intriguing is their rewards program. The PAssion card has a simple earning scheme- for every $1 you spend at Cold Storage, Giant, Jasons or Guardian, you get 1 TapForMore (TFM) point.  The points are redeemable at 0.6 cents each. Needless to say, a 0.6% is better than nothing, but that’s like saying a punch to the face is better than a kick to the groin.

But hold up- TFM points can now be redeemed for Krisflyer miles too!

passioncard2

I logged into my account and was greeted with the following-

tfm card

Now, 129 points gets me 56 miles. That means 1 point gets me 0.43 miles. $1 of spending at Cold Storage/Giant/Guardian gets me an additional 0.43 miles, in addition to whatever miles i get from my general spending card.

Remember our lesson on mile valuation? Given that a mile is worth anywhere from 1 cent to 7 cents, I could conceivably get 2.8 cents worth of value per $1 spent here. More realistically, if I redeem for business class, I’m looking at around 1.6-2 cents of value. Which is a heck of a lot better than 0.6 cents. Even if I redeem for economy (which you should never, ever do), I will get 0.4-0.8 cents of value.

So it does appear that it makes more sense to cash out via miles rather than through rebates, given the rather sad 0.6% cashback. I think that the PAssion card can easily cover its $2 per year ($10/5 years) fee through the discounts you get at merchants, so if you’re going to spend anyway it makes sense to check it out.

Aaron Wong
Aaron founded The Milelion with the intention of helping people travel better for less and impressing chiobu. He was 50% successful.

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VV

Though article is old…..now there is no way login to the portal for stated conversion…..rather signup…

Any advise is appreciated

Kevin

Hi, I just managed to login after digging almost the entire Tap For More website. Try this: Partner Program > KrisFlyer > Login/Register.

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