HeyMax adds points transfers to Accor Live Limitless

HeyMax has arguably the best transferable points currency in Singapore, with its Max Miles convertible to more than two dozen airline and hotel loyalty programmes on a 1:1 basis instantly (barring a handful of exceptions) with no conversion fees.

We can now add another programme to that list: Accor Live Limitless (ALL). While ALL is essentially a glorified cashback programme rather than a traditional hotel loyalty scheme, the transfer ratio makes this potentially lucrative at almost 3 cents per mile. 

👍 700 Max Miles joining bonus

Sign up for a HeyMax account and get up to 700 Max Miles as a welcome bonus after adding a card, purchasing a voucher and viewing the redemption page

700 bonus Max Miles

HeyMax adds Accor Live Limitless transfers

Max Miles can now be converted into ALL points on a 1:1 basis, with a minimum transfer of 1,000 Max Miles (subsequent blocks can be as small as 100 Max Miles). Conversions are processed instantly, and no fees are applicable.

ALL is a direct points transfer partner, which means users will convert points via the HeyMax rewards portal (as opposed to buying miles directly from the programme ala cash-for-miles).

How much are Accor Live Limitless points worth?

ALL has a fixed value points system, where 2,000 points = €40. 

Based on a 1:1 ratio, you’re getting 2 Euro cents (2.88 SG cents) per Max Mile, which is fantastic. That’s even more than my previous favourite transfer option, World of Hyatt points (which I value at 2+ SG cents).

While it’s true that a fixed value points system doesn’t provide opportunities for outsized value and isn’t friendly towards aspirational redemptions (if you wanted to stay at the Raffles Maldives, for example, be prepared to pay big), I’m fine with that because it’s the way the programme was built from day one. It’s another thing entirely if a formerly award chart based programme transitioned to a fixed value one, as we saw with Shangri-La Circle.

Fixed value points also mean you benefit when the price of rooms falls, like during sales. ALL points can be used for both prepaid and flexible rates, and if your stay is refundable, so too are your points.

ALL points can be used to cover any incidental expenses incurred during the stay, such as dining or spa treatments.

Alternatively, you can use ALL points to redeem airline miles or merchandise, but these are very poor value options. Potentially more interesting are ALL Experiences, though it boils down to what you’re interested in.

What else can you do with Max Miles?

As a reminder, Max Miles are transferrable to 27 airline and hotel loyalty programmes.

Partners are split into two categories:

• Direct points transfers, which work just like regular credit card points transfers: visit a portal, select the partner you want, and transfer the points over.
• Cash-for-miles, where you’re issued a virtual debit card to purchase the miles/points yourself on the partner’s official portal

All direct points transfers are processed instantly, with the exception of Hainan Airlines Fortune Wings Club (5 business days) and JAL Mileage Bank (21 business days).

For a full rundown of the Max Miles ecosystem, refer to the post below.

What’s the best use of Max Miles?

Conclusion

HeyMax users can now convert Max Miles into Accor Live Limitless points at a 1:1 ratio, which yields almost 3 cents per mile of value for future hotel stays, depending on how the Euro moves.

This is a great option to have, and perhaps even more lucrative during one of ALL’s transfer bonus campaigns (though it remains to be seen whether transfers from HeyMax qualify for bonusing, as it’s usually limited to certain financial institutions only).