Aegean Miles+Bonus offering 100% bonus on miles purchases (but what’s the point?)

Atlas yawned.

When Aegean Miles+Bonus last held a Black Friday miles sale, there was good reason to get excited.

A 100% bonus was on offer, which at the prevailing exchange rates meant buying miles at 1.96 SG cents each. That let you redeem a round-trip Business Class ticket from Singapore to Japan or South Korea for ~S$820 plus taxes and surcharges. It was a fantastic deal.

Aegean is running another Black Friday deal this year, and once again it’s a 100% bonus. This time round, however, the sale should be greeted with a resounding “meh”.