Extended: AMEX giving new customer welcome offers to existing customers

Existing customers never get anything? From now till 29 May 2024, enjoy AMEX's new customer welcome offers, even if you already hold an AMEX card.

While existing cardholders are usually neglected when it comes to sign-up bonuses, last month American Express bucked the trend by extending its new customer welcome offers to existing AMEX cardholders as well.

This is a fantastic opportunity for those who already hold AMEX cards to enjoy a larger-than-usual bonus, and this offer has now been extended to applications submitted by 29 May 2024 (with approval by 3 June 2024). 

  Annual Fee Welcome Bonus Min. Spend
AMEX Platinum Charge
Apply
S$1,744 127,500 MR points S$6,000 in 60 days
AMEX Platinum Credit Card
Apply
S$327 58,750 MR points S$1,000 in 30 days
AMEX KrisFlyer Ascend
Apply
S$343 32,800 miles* S$1,000 in 30 days
*27,800 miles if you’ve previously held an AMEX KrisFlyer card of any kind

AMEX Platinum Charge

AMEX Platinum Charge
Spend S$6,000
(First 60 days)
80,000 points
127,500 MR points
Base Points 7,500 MR points
(S$6,000 @ 2 MR pts per S$1.60)
Total Spend S$6,000
Total Return 135,000 MR points
Apply
S$1,744 annual fee must be paid

Existing American Express cardholders who apply for an AMEX Platinum Charge will enjoy 127,500 bonus MR points when they spend S$6,000 within 60 days of approval, as well as 7,500 base MR points.

This represents a ~60% upsize from the regular existing customer offer of 80,000 bonus MR points.

This offer is valid for anyone who has not cancelled a principal AMEX Platinum Charge in the past 24 months. The AMEX Platinum Charge is a distinct product from the AMEX Platinum Reserve and AMEX Platinum Credit Card.

  Note: New-to-AMEX customers currently enjoy an extra S$200 eCapitaVouchers or S$350 Dairy Farm Group vouchers when they apply for the AMEX Platinum Charge. That offer is not being extended to existing customers, since it’s viewed as a temporary layer-up.
Enjoy access to Centurion Lounges and many other lounges worldwide

All AMEX Platinum Charge cardholders, whether new or existing, will enjoy benefits including:

  • S$1,354 of dining, entertainment, lifestyle, travel and fashion credits each calendar year (so you enjoy two sets in the first membership year)
  • Comoclub C5 membership with S$260 of annual birthday vouchers (valid for both principal and supp. cards)
  • Unlimited airport lounge access for the cardholder + 1 guest
    • Priority Pass Lounges
    • Centurion Lounges
    • International American Express Lounges
    • Delta SkyClub Lounges
    • Plaza Premium Lounges
  • One complimentary hotel night every membership year
  • Tower Club access
  • Tower Club & assorted dining vouchers
  • Access to the American Express Fine Hotels + Resorts programme, which offers perks such as free breakfast, room upgrades (subject to availability), a US$100 experience credit and guaranteed late check-out
  • Hilton Honors Gold status, Marriott Bonvoy Gold Elite status, Pan Pacific DISCOVERY Platinum status & Radisson Rewards Premium status
  • American Express Love Dining
  • American Express Chillax
  • Platinum Golf privileges

In order to get maximum value, be sure to share the AMEX Platinum Charge’s benefits with friends and family. Two supplementary cards are free for life, and enjoy perks such as Comoclub C5 membership, complimentary lounge access, hotel elite status, Tower Club access and AMEX Love Dining & Chillax.

AMEX Platinum Credit Card

AMEX Platinum Credit Card
Spend S$1,000
(First 30 days)
S$200 eCapitaVoucher
58,750 MR points
Base Points 1,250 MR points
(S$1,000 @ 2 MR pts per S$1.60)
Total Spend S$1,000
Total Return 60,000 MR points
Apply
S$327 annual fee must be paid

Existing American Express cardholders who apply for an AMEX Platinum Credit Card will enjoy 58,750 bonus MR points when they spend S$1,000 within 30 days of approval, as well as 1,250 base MR points.

The regular welcome offer for existing customers is S$200 eCapitaVouchers, and if we take a value of 1.5 cents per mile, then 58,750 bonus MR points (32,639 miles) are worth S$490, a ~150% upsize.

This offer is valid for anyone who has not cancelled a principal AMEX Platinum Credit Card in the past 12 months. The AMEX Platinum Credit Card is a distinct product from the AMEX Platinum Charge and AMEX Platinum Reserve.

Use your annual lifestyle credit for dining or shopping at participating merchants

All AMEX Platinum Credit Cardholders, whether new or existing, will enjoy benefits including:

In order to get maximum value, be sure to share the AMEX Platinum Credit Card’s benefits with friends and family. Two supplementary cards are free for life, and enjoy perks such as Comoclub C4 membership, AMEX Love Dining & Chillax.

AMEX KrisFlyer Ascend

AMEX KrisFlyer Ascend
First Spend Bonus 5,000 miles
Spend S$1,000
(First 30 days)
17,800 miles
27,800 miles
Base Points 1,200 miles
(S$1,000 @ 1.2 mpd)
Total Spend S$1,000
Total Return 34,000 miles
Apply
S$343.35 annual fee must be paid

Existing American Express cardholders who apply for an AMEX KrisFlyer Ascend will enjoy 27,800 bonus KrisFlyer miles when they spend S$1,000 within 30 days of approval, as well as 1,200 base KrisFlyer miles.

This represents a ~55% upsize from the regular existing customer offer of 17,800 bonus KrisFlyer miles.

  ⚠️ Note: You cannot hold both the AMEX KrisFlyer Credit Card and AMEX KrisFlyer Ascend at the same time. Approval for an AMEX KrisFlyer Ascend will lead to the automatic cancellation of the AMEX KrisFlyer Credit Card

If this is the first time you’ve held an AMEX KrisFlyer card, you’re also entitled to 5,000 bonus miles when you make your first spend. This is a once-in-a-lifetime bonus, however, and you won’t be eligible if you’ve received it before.

This offer is valid for anyone who has not cancelled a principal AMEX KrisFlyer Ascend in the past 12 months. The AMEX KrisFlyer Ascend is a distinct product from the AMEX KrisFlyer Credit Card, AMEX Solitaire PPS Card and AMEX PPS Card.

Enjoy a complimentary hotel night at participating Hilton hotels each year of your card membership

All AMEX KrisFlyer Ascend Cardholders, whether new or existing, will enjoy the following benefits each membership year:

Extra S$20 eCapitaVoucher

Regardless of whether you’re new-to-AMEX or an existing AMEX cardholder, you can also enjoy S$20 eCapitaVouchers if you provide consent for direct marketing when you apply. 

The vouchers will be fulfilled within 10 weeks of card approval, and the T&Cs of this offer can be found here. 

Can I apply for multiple cards?

Yes, you can apply for multiple cards and enjoy multiple offers, if you’re so inclined.

However, American Express has internal regulations regarding how many cards you can hold at one time, so depending on how many AMEX cards you already have, not all your applications may be approved.

How do I know I’m eligible?

If you’re applying for Card X, ask yourself:

  • Do I currently hold a principal Card X?
  • Have I cancelled a principal Card X in the past 12 months (or 24 months, in the case of the AMEX Platinum Charge)

If the answer to both is no, you qualify for the existing customer offer, simple as that. It does not matter whether you currently hold other non-Card X AMEX cards or cancelled them recently.

Terms & Conditions

The T&Cs for this offer can be found below. Be sure to refer to the correct page number.

Note: This set of T&Cs reflects an offer end date of 8 May 2024. This will be subsequently extended to 29 May 2024.

Conclusion

From now till 29 May 2024, American Express is offering its new customer welcome offers to all applicants for the AMEX Platinum Charge, AMEX Platinum Credit Card, and AMEX KrisFlyer Ascend.

This is rather unprecedented, because the best offers are normally restricted to new-to-AMEX customers only. If you already hold other AMEX cards, I can’t think of a better opportunity to pick up a few additional ones.

Aaron Wong
Aaron Wong
Aaron founded The Milelion to help people travel better for less and impress chiobu. He was 50% successful.

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Alan A

Can I apply for a Platinum credit card if I’m already holding a Platinum charge card?

Blbn B

Yes you can

Jem

Hi Aaron, Do Amex points pool together? Or they work like Citibank?

Alex

I am currently not holding any Amex card. Contemplating to sign all 3 cards just to take advantage of all welcome gifts, assuming I can fulfill the minimum spending criteria. Anyone else thinking the same?

Anon

Same, wondering if there’s a clause preventing us from doing so.

noob

Do my MR points pool if I already have the Amex Plat Charge? i.e. will i be able to convert the Amex Platinum CC MR points at the better Amex Plat Charge rate?

Oyster

Does anyone know if Cardup transactions (eg. Education) are eligible as part of the spending criteria?

siaoone

Can the Min Spend of S$1000 be clocked in FCY equivalent?

Tia

Does buy AMEX travel insurance count towards the min spend requirements?

Ernest

Thinking to sign up for Charge Card. If I have a COMO C4 membership that comes with the platinum credit card. Would I still get to enjoy the C5 birthday perk or it will overlap and lose out on the C4 $120 birthdays vouchers? Any insights will be really helpful

Aven

Anyone knows if I can use the Amex Platinum Charge Card to pay Income Tax via Cardup for myself and my family members to hit the $6,000 min. spending?

GTTTTTTTT

Here’s a remark on AMEX signup page so I guess no issue in signing up all 3 cards here. “In general, each Card Member is allowed to hold one American Express Charge Card and up to two American Express Credit Cards (of which only one can be a American Express® Singapore Airlines Credit Card) issued by American Express in Singapore. If, with this current application, you will exceed the maximum number of Card(s) allowed within each category* (as determined by American Express in its sole and absolute discretion from time to time), then your existing Card in the corresponding category… Read more »

Alvin

Milelion Exclusive Offer

For new to American Express Card Members

✔ Receive 10,000 Membership Rewards® points with annual fee payment and min. spending of S$10,000 within 60 calendar days of Card approval.

Is anyone confused by this offer on the sign up page? It seems contradictory with the content that’s mentioned here

Sow

Any one know Telco bill payment via telco app consider minimum spend ? I had apply Uob and Amex sign up promotion.

Jerry Lim

Hi readers and Aaron, I am existing AMEX Platinum Charge and AMEX Platinum Credit Card Reserve. I took up the offer and signed up for the AMEX Platinum Credit Card. Unfortunately, upon the successful activation of the Platinum Credit Card, my Platinum Credit Card Reserve was automatically cancelled. I called the hotline and they said, I could only hold I x Platinum Credit Card. Seeing that Platinum Credit Card Reserve has a membership higher value, I have duly cancelled the Platinum Credit Card and AMEX has reinstated my Platinum Credit Card Reserve. According to the Customer Service, they received a… Read more »

beezelbub

Yes this happened to me as well. They should not approve the AMEX Platinum Credit Card or at least call to confirm that the customer is ok with the cancellation of an existing card. Doing it automatically and then informing the customer after the fact is a dumb process. I’ve already used the AMEX Platinum Credit Card but since it has to be cancelled, I will not receive the welcome offer. They also confirmed that annual fee will continue to be waived for the reinstated Reserve Card since I was grandfathered into that policy, but remains to be seen if… Read more »

Last edited 11 hours ago by beezelbub
Anon

Looks like this has been extended till end of May, with approval by 3rd Jun 2024?

https://www.americanexpress.com/sg/campaigns/milelion.html#platg